Welcome To The TV OS World, The Trade Desk
And Best Of Luck
The Connected TV landscape is full of surprises. When you think it cannot get more fragmented than it is today (with 15+ active operating systems), you get a left field market entry rumour from a digital advertising giant.
After Telly and its “The smartest TV at the revolutionary price of free” value proposition, here comes The Trade Desk and its “The o…