On 10 September, the day before IBC opened, 175 of you joined us at the Rode Hoed in Amsterdam for the second edition of Streaming Made Easy Live.
The theme was The Long Game: five years of quarterly pressure and short-term pivots have left this industry good at firefighting and less good at building and I wanted one afternoon about the building.
Every session is now online. They’re all below, in running order, so you can catch the one you missed or send the right one to your team.
AI in Action: four live demos
“AI is only as good as what it knows” Jon Block, Founder, Syllepsis
“Retention, rebuilt: Agentic AI for subscription businesses” Gilles Domartini, CEO, and Kübra Güven, Director of Product Marketing, Cleeng.
“Synthetic Research: Accelerate and Scale Innovation with AI” Paul McCormick, Head of Consulting, EPAM
“Explore the next generation of storytelling with Google Flow” Jamie Barrar, Senior Product Marketing Manager, Google Flow
“One app, two worlds: Inside the Netflix and TF1 partnership” Emma Lloyd, VP of EMEA Partnerships, Netflix, and Laurence Pera, Head of Strategic Partnerships & Distribution, TF1
“The Format Playbook: How The Traitors turn risk into a sure bet” Taco Rijssemus, Partner, 3Rivers
“Six Years of FAST: What building it from the inside has taught us” Sidharth Jayant, Chief Product Officer, Rakuten TV Enterprise, and Chris Gregory, Head of Content Development, Samsung TV Plus EMEA, moderated by Alan Wolk
“The future of the living room: are you ready to shape it?” Tom Smith, Co-Founder, FX Digital
“The race to scale: Streaming’s path to profitability”, a live Media Odyssey recording Jonas Engwall, CEO, Bedrock Streaming, Rowan de Pomerai, CEO, DPP, and Bjarne Andreas Myklebust, Head of Distribution, NRK, with Evan Shapiro and me.
“Bundle or be bundled: Four signals shaping 2027” Giles Tongue, VP Marketing, Bango
Four signals from Bango's 2026 research on where bundling goes next plus a bonus report called “Banking on loyalty” where we learn nearly 1 in 3 Americans would switch financial provider for free access to their favourite subscription.
“Capped, frozen and still expected to deliver: The state of European public service media” Lieven Vermaele (VRT), Serge Schick (France Médias Monde), Christophe Chantraine (RTBF) and Bastiaan Toering (NPO)
I packed too much into one afternoon this year, a good learning for 2027. Until then, having it all online means you can take it at your own pace.
Next year Streaming Made Easy Live goes on the road to Paris, Lisbon and Amsterdam, with Amsterdam back at the Rode Hoed on 9 September 2027, the day before IBC. More details here.
