FAST’s Avocado Moment
And Why LG Ads Solutions Are More Than Ready For It - The Media Odyssey Ep. 12
FAST is no longer in its “not yet” phase in Europe, it’s officially ripe according to Ryan Afshar, VP, Publishers & Platforms, LG Ads Solutions.
Ryan joined us on stage to break down the Free Streaming boom, the money shifts, and why and how a TV manufacturer like LG is turning into a media powerhouse. Be sure to check out their own and operated FAST channels.
👉 LG Channels Showcase available in the US:
👉 LG1 available in the UK, Germany, France, Italy and Spain:
Plus, Evan and I go head-to-head on YouTube vs. TV, the death of SAVOD (again), and the challenges & opportunities content producers and creators (at large) face now that we’ve entered the 75% Peak TV era.
Thanks to the MIP London team for the trust and the opportunity to bring a new cool format to a new cool Media & Entertainment event!
Grab a few slides 👇




And go listen or watch our latest episode, maybe at the gym, maybe… elsewhere. No judgment here.
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That’s it for today but before you go:







